Udon County Festival

Udon noodle festival in Kagawa, the self-proclaimed 'Udon Prefecture'.

The Udon County Festival, held annually in Kagawa, Shikoku, is a vibrant celebration of the region's iconic udon noodles. Kagawa is proudly known as "Udon Prefecture," and this festival, with its rich history spanning decades, serves as a testament to the deep cultural significance of Sanuki udon. It draws countless visitors eager to experience the authentic taste and heritage of this beloved Japanese staple directly from its birthplace. Attendees can expect a bustling, lively atmosphere filled with numerous stalls offering an incredible array of udon preparations. From classic kake udon with its simple yet profound dashi broth to creative modern interpretations featuring unique toppings and broths, there is something to satisfy every palate. Beyond the star attraction, the festival often showcases other local Kagawa delicacies, fresh seafood, and regional agricultural products, providing a comprehensive culinary journey through Shikoku's rich food landscape. The air is always thick with the enticing aroma of simmering dashi and freshly boiled noodles. The undisputed highlight is the unparalleled opportunity to sample authentic Sanuki udon prepared by master chefs and local vendors, each offering their unique take on the perfect bowl. Many stalls compete for visitor attention with innovative ingredients and traditional techniques. Live entertainment, including traditional music and dance performances, often complements the gastronomic experience, adding a wonderful cultural dimension to the festivities. For practical visitor tips, the festival typically takes place in autumn, offering pleasant weather for exploration. Arrive early, especially on weekends, to avoid the longest queues at popular stalls. Comfortable walking shoes are essential as you navigate the extensive festival grounds. Bringing plenty of cash is highly recommended, as many smaller vendors may not accept card payments. Consider utilizing public transport, as parking can be limited and challenging. Booking accommodation in advance is also advisable, particularly if visiting during peak festival dates.